It’s not about selling. It’s about making it easier for today’s customers to buy. There is a world of options open to your buyers, at any moment, in the palm of their hands; their buying journeys are changing radically, thanks to mobile and Google.
Zhivago Partners is run by Kristin Zhivago, who literally wrote the book on selling the way your customers want to buy. Our services help you thrive in this new environment.
Who are they? What’s the best way to approach them? How to you keep track and make sure salespeople follow up? Best practices, methods, systems, people.
Back in the old days, you could pay for a billboard on a major freeway, and the billboard was created and put up, and every day when you drove to work you – and all those people you were trying to reach – could see that billboard. You had absolute proof that what you had purchased was, in fact, actually doing what you paid it to do. Not anymore. Now marketing is mostly digital, and it often behaves as if you paid to put up a billboard, and on the third day you were driving to work, the billboard wasn’t there.read more
I had an interesting thought recently. I realized that we are happiest and most successful when we are fully engaged in our lives. Conversely, when we allow things to separate us from our lives, our lives start to go downhill. Big time. Fast. It’s like time moves on,...read more
If you own a business, you know a lot about that business. You also have a website. You probably know less about how websites are constructed. Do you need to know? Yes - certainly enough in order to manage your vendors and keep them from ripping you off. Because I...read more
381 Seaside Drive
Jamestown, RI 02835
Get In Touch.
Currently, our services are available by invitation only. Please feel free to get in touch so we can evaluate if we are a good fit.