Why we love working with engineers

Why we love working with engineers

My love affair with engineers started officially when I entered the business world right out of high school, selling machine stop tools for a Pratt & Whitney distributor. I started meeting engineers in that job, and thought to myself, “Well, these guys are nice.”...
Content Marketing: How to go from Creep to Friend

Content Marketing: How to go from Creep to Friend

Imagine someone – a perfect stranger – coming up to you while you’re walking down the street, and saying, “I know all about you. I know you have a problem with X, and I have the solution for you.” Creepy, right? Wouldn’t you do everything you could to get...